Nano Cell™ Display – Cutting-edge LCD display technology

LG SUPER UHD TV goes far beyond conventional measures, such as adopting LED lights or
adding color sheets like Quantum Dot; instead, it directly integrates advanced Nano Cell™ technology,
the newest LCD technology, into the panel, which improves the picture quality considerably.

Billion Rich Colors

The availability of a billion rich colors gives the TV a palette 64-times broader than conventional televisions, to reproduce images with far more subtle and precise gradations, for a more lifelike picture.

Ultra-fine color expression through Nano Cell™ technology

How do we see color? The wavelengths of reflected light determine what color you see. Nano Cell Display composed of nano particles integrated in panel absorbs any light interference and drastically enhances the color purity displayed on screen. Nano Cell Display projects more elaborate colors than conventional displays.

Research shows that about 60% of people watch TV off axis,
defined as any viewing angle that is more than 15° from center at which picture quality begins to degrade in a conventional TV.

LG SUPER UHD TV supports Dolby Vision™, the premium HDR format, as well as HDR10 and HLG. By applying exclusive scene-by-scene processing, LG SUPER UHD TV takes picture quality and viewing enjoyment to the next level.